Google Maps vs Google Search: Show Up in Both
Google Maps and Google Search are two different places customers find local businesses — and winning just one of them leaves real leads on the table. Here's what…
For local business owners
Get more calls from the people already searching for you
Local Business Up publishes practical, no-hype guides for plumbers, contractors, salons, shops and every other local business: how to get found on Google, turn visitors into calls, and build an online presence that works for the job.
Latest guides
Local SEO Audit for Small Business: Do It Yourself
You don't need an agency to find out why your business isn't showing up on Google. This step-by-step local SEO audit walks you through every area that actually…
What Is a Local Citation and How Do You Build Them?
A local citation is any online mention of your business name, address, and phone number. Getting them right — and consistent — is one of the most practical…
NAP Consistency Local SEO: Why It Matters & How to Fix It
NAP consistency—keeping your business Name, Address, and Phone number identical across every online listing—is one of the foundational signals Google uses to trust and rank local businesses. Get…
Local SEO Checklist for Small Businesses: 20 Things to Do This Month
If your business serves customers in a specific area, local SEO is the single highest-return marketing task you can do yourself. This checklist covers 20 concrete actions you…
How to Remove Fake Google Reviews (Step-by-Step)
Fake Google reviews can damage your reputation and cost you real customers. Here's a clear, practical guide to flagging them, escalating when Google ignores you, and protecting your…
How to Respond to Negative Google Reviews (Templates & Dos and Don’ts)
A bad Google review doesn't have to hurt your business — but a bad response to one can. Here's a practical, template-driven guide to handling negative reviews the…
How to Ask Customers for Google Reviews Without Feeling Awkward
Asking customers for Google reviews doesn't have to feel pushy or uncomfortable. With the right timing, the right words, and a simple system, most customers are genuinely happy…
How to Add Services to Your Google Business Profile
Adding services to your Google Business Profile tells Google — and potential customers — exactly what you do, helping you show up in more relevant local searches. Here's…
What you will find here
1
Local SEO basics
What actually moves the needle when customers search for your service near them.
2
Google Business Profile
Set it up, fix it, and use it to get more calls and direction requests.
3
Website essentials
What your site needs to turn visitors into phone calls and booked jobs.
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